{"product_id":"vivienne-button-down-maxi-dress","title":"Vivienne | Button-Down Maxi Dress","description":"\u003ch5\u003eQuietly Elegant. Completely Effortless.\u003c\/h5\u003e  \n\u003cp\u003eVivienne is a loose, flowing button-down maxi that earns its place in a wardrobe permanently. The long sleeves, clean neckline, and full-length silhouette create a timeless shape that is simultaneously relaxed and polished — the kind of dress that looks intentional without requiring any effort. Button down the front, belt it at the waist, or wear it open as a layer — it adapts to the occasion without asking anything of you. Available in black, white, and green.\u003c\/p\u003e  \n\u003ch5\u003eWhy You'll Love It\u003c\/h5\u003e  \n\u003cp\u003e\u003cstrong\u003eFull button-down front\u003c\/strong\u003e — Wear it fully closed as a flowing maxi, partially open for a relaxed layered look, or belted at the waist to define the silhouette — one dress, multiple looks.\u003c\/p\u003e  \n\u003cp\u003e\u003cstrong\u003eLong sleeves with clean finish\u003c\/strong\u003e — Elegant coverage that photographs beautifully and feels comfortable through a full day or evening without restriction.\u003c\/p\u003e  \n\u003cp\u003e\u003cstrong\u003eLoose flowing silhouette\u003c\/strong\u003e — Cut generously through the body with a relaxed, unhurried drape that flatters without clinging and moves naturally with every step.\u003c\/p\u003e  \n\u003cp\u003e\u003cstrong\u003eAvailable in three colourways\u003c\/strong\u003e — Classic black, clean white, and soft green — each one a completely different mood from the same beautiful shape.\u003c\/p\u003e  \n\u003ch5\u003eWho Is This For\u003c\/h5\u003e  \n\u003cp\u003eThe woman who wants a maxi that can take her anywhere — a dinner, a weekend away, an occasion where she wants to look polished without looking like she tried too hard. She reaches for Vivienne because it always looks right and never feels like a decision.\u003c\/p\u003e  \n\u003ch5\u003eSpecifications\u003c\/h5\u003e  \n\u003cp\u003eFabric → Lightweight woven   Neckline → Collar, button-down   Sleeve → Long   Length → Maxi   Occasion → Casual, dinner, resort, everyday elegance\u003c\/p\u003e","brand":"Emma \u0026 Rose London","offers":[{"title":"Green \/ XS","offer_id":54811495727447,"sku":"SKU_1774939971478_668","price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Green \/ S","offer_id":54811495760215,"sku":"SKU_1774939971478_320","price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Green \/ M","offer_id":54811495792983,"sku":"SKU_1774939971478_926","price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Green \/ L","offer_id":54811495825751,"sku":"SKU_1774939971478_997","price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Green \/ XL","offer_id":54811495858519,"sku":"SKU_1774939971478_657","price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Green \/ 2XL","offer_id":54811495891287,"sku":"SKU_1774939971478_419","price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XS","offer_id":54811495924055,"sku":"SKU_1774939971478_710","price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ S","offer_id":54811495956823,"sku":"SKU_1774939971478_571","price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ M","offer_id":54811495989591,"sku":"SKU_1774939971478_295","price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":54811496022359,"sku":"SKU_1774939971478_533","price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XL","offer_id":54811496055127,"sku":"SKU_1774939971478_862","price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 2XL","offer_id":54811496087895,"sku":"SKU_1774939971478_74","price":54.95,"currency_code":"GBP","in_stock":true},{"title":"White \/ XS","offer_id":54811496120663,"sku":"SKU_1774939971478_560","price":54.95,"currency_code":"GBP","in_stock":true},{"title":"White \/ S","offer_id":54811496153431,"sku":"SKU_1774939971478_26","price":54.95,"currency_code":"GBP","in_stock":true},{"title":"White \/ M","offer_id":54811496186199,"sku":"SKU_1774939971478_90","price":54.95,"currency_code":"GBP","in_stock":true},{"title":"White \/ L","offer_id":54811496218967,"sku":"SKU_1774939971478_456","price":54.95,"currency_code":"GBP","in_stock":true},{"title":"White \/ XL","offer_id":54811496251735,"sku":"SKU_1774939971478_137","price":54.95,"currency_code":"GBP","in_stock":true},{"title":"White \/ 2XL","offer_id":54811496284503,"sku":"SKU_1774939971478_162","price":54.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1028\/2627\/9255\/files\/8bd0ad41-433d-44cf-8a82-e88ecadfb608.png?v=1788014156","url":"https:\/\/emmaroselondon.com\/products\/vivienne-button-down-maxi-dress","provider":"Emma \u0026 Rose London","version":"1.0","type":"link"}