ROWAN | Sleeveless Maxi Dress with Ruffle Hem
ROWAN | Sleeveless Maxi Dress with Ruffle Hem
ROWAN | Sleeveless Maxi Dress with Ruffle Hem
ROWAN | Sleeveless Maxi Dress with Ruffle Hem
ROWAN | Sleeveless Maxi Dress with Ruffle Hem
ROWAN | Sleeveless Maxi Dress with Ruffle Hem
ROWAN | Sleeveless Maxi Dress with Ruffle Hem
ROWAN | Sleeveless Maxi Dress with Ruffle Hem
ROWAN | Sleeveless Maxi Dress with Ruffle Hem
ROWAN | Sleeveless Maxi Dress with Ruffle Hem
ROWAN | Sleeveless Maxi Dress with Ruffle Hem
4.8/5 | +2400 reviews

ROWAN | Sleeveless Maxi Dress with Ruffle Hem

£116.50 £34.95 SAVE 70%

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Trusted by 11.000+ Women

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SALE UPDATE:

Due to high demand during our Summer Sale, only few items remain at the current price. If you can still press “ADD TO CART,” the product is available. If not, we sincerely apologise.

The dress that moves the moment you do.

There's a particular charm in a dress that doesn't sit still — one with a hem that catches a breeze, swings with a step, and creates its own quiet drama without trying too hard. ROWAN is that dress. A sleeveless maxi with a soft V-neckline that frames the chest comfortably, falling into a relaxed silhouette that releases at the hem into a cascading high-low ruffle — shorter at the front for ease of movement, longer at the back for that graceful, flowing finish.

This is the dress for a summer evening out, a dinner on a patio, an occasion where you want something effortless that still feels considered. Pair it with strappy heeled sandals and simple jewelry — the ruffle and the silhouette do the rest.

4 REASONS WHY YOU DESERVE ROWAN
  • The high-low hem adds genuine movement. A cascading ruffle that's shorter at the front and longer at the back creates natural drama with every step, whether you're walking or simply standing in the breeze.
  • The V-neckline flatters with ease. Soft and comfortably cut, it elongates the neck and opens the chest without ever feeling overdone.
  • A relaxed fit that never restricts. Loose through the body and free through the skirt, ROWAN gives you complete ease of movement from the first hour to the last.
  • Effortlessly versatile styling. Dress it down with flat sandals for daytime ease, or elevate it with heels for an evening that calls for a little more polish.

We offer free delivery across the UK on all orders.

Every parcel is sent with a tracking number, so you can follow your order every step of the way.

You'll receive your tracking number by email within 1 to 3 working days of placing your order.

If your order doesn't quite meet your expectations, you're welcome to return it within 30 days of receiving it.

Before sending anything back, please reach out to us at info@emmaroselondon.com with a brief note about the reason for your return, so we can take good care of your request.

Take a look at our returns policy for more details.

We're here to answer all your questions and comments. Whether you need advice on a piece or help with an order, we're happy to help.

Please don't hesitate to get in touch, we'd love to hear from you.

Email us at info@emmaroselondon.com

Over 11.000 happy customers

★★★★★

"Such an easy site to shop on, and checkout was done in no time. The dress arrived ahead of schedule and matched the photos perfectly. Already looking forward to my next order."

Sarah D.
1 day ago
★★★★★

"I picked it for a friend's birthday dinner and felt wonderful all evening. In person the fabric flows beautifully and you can tell it's made to last. Already eyeing up my next one!"

Laura S.
7 hours ago
★★★★★

"My order arrived in just 4 days, beautifully packaged and well protected. The dress was even lovelier in person than in the pictures. Emma & Rose London is now my go-to shop."

Emily B.
5 hours ago
★★★★★

"I ordered this as a gift and almost didn't want to give it away after seeing the packaging. Every little detail felt carefully considered, right down to the tissue paper. And when my sister finally opened it, her face said it all, the blouse was even more beautiful than in the photos."

Hannah B.
1 day ago
★★★★★

"My sister had to talk me into it, I'd always been sceptical about buying clothes online. But the size guide made all the difference and it fit perfectly. Turns out she was right, and the service was brilliant too."

Sophie M.
2 days ago
★★★★

"I'd normally pay double this at other shops for the same quality. Finding Emma & Rose London felt like stumbling onto a hidden gem. The fabric alone exceeded my expectations, and I'm already browsing for what to order next."

Fay C.
3 days ago

Dress well, feel well

+11,000 CUSTOMERS ACROSS THE UK

SOME DREAMS BEGIN WITH A WILD IDEA. ✨

When we started Emma & Rose London, we had just one dream. To create a place where every woman felt truly seen and completely herself.

Thanks to you, that dream has grown beyond anything we ever imagined. 🤍

Every piece in our collection is chosen with one woman in mind: the one who knows exactly what it feels like to walk away empty-handed. That doesn't happen here.

Our Summer Sale is now on, with up to 70% off across the summer collection. Our favourite styles do sell out quickly, so treat yourself while your size is still there.

With love,
Emma & Rose 🤍

FAQS

Today only, get free delivery anywhere in the UK on every order. No hidden charges or unexpected fees at checkout. You'll see the complete order total before making your payment.

You'll find a detailed size guide on every product page to help you find your perfect fit. We recommend comparing it with a similar piece you already own.

If you're between sizes, sizing up is usually the safer choice for extra comfort. Still not sure? Our team is always happy to help.

Your order is processed within 3 working days from the moment it's placed.

Once your order is confirmed, you'll receive an email with your order number. To track it, simply visit our Order Tracking page and enter your order number or email address.

If you have any questions or run into any issues, please get in touch at info@emmaroselondon.com

FREE DELIVERY

Great style should feel effortless, including the delivery. Every order from Emma & Rose London arrives free of charge, no exceptions.

CUSTOMER CARE

Got a question? Our team is here to listen, help, and guide you with anything you need.

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